5 Reasons You Can Forget About Foursquare

I was recently pegged by my friends at Inigral to write a guest blog post sharing my thoughts on the role of location-based services in higher ed marketing. The post, “5 Reasons Higher Ed Can Forget About Location-Based Services,” went up last night and lays out my argument for why you shouldn’t buy the hype around location-based apps, at least not yet.

I seem to be going against the grain with this post, so don’t be afraid to leave a comment and call me out if you think I missed the boat.

Read the full post here


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